Leslie Baehr works in content strategy and branding for technical, scientific, and environmental companies. Her clients range from large corporations and global nonprofits to research institutions and advertising agencies. Previously, she was a content strategist and creative lead with The Linus Group, where she helped shift perceptions in science and healthcare through storytelling, and worked in editorial roles with Business Insider, the Natural Resources Defense Council, MIT, the Woods Hole Oceanographic Institution, and others.